Alimentary Models of the Ethnic Other in the (Post-)Covid Period
pdf (Русский)


The Other Otherness Patterns of Otherness food culture Covid Post-Covid Gastronomic Culture Model Model construction Correlation

How to Cite

1. Aliev R., Yakushenkova O. Alimentary Models of the Ethnic Other in the (Post-)Covid Period // Journal of Frontier Studies. 2021. № 3 (6). C. 213-226.


This article analyzes the post-Covid image of the Other in the gastronomic aspect. The research is a continuation of complex studies on the construction of models of the Otherness and identification of alerting markers in the modern Internet space. The authors rely on the assumption that food culture is a basic characteristic, through which both self-identification and the definition of Otherness take place. From the researchers' point of view, the Other in the alimentary aspect appears as a subject whose food system is as extraordinary as possible in terms of "our" cultural patterns, which allows, according to the authors, to identify indicators of latent fear of the Other. By actualizing their curiosity about the Otherness through Internet queries, the subjects thereby signify their interest in obtaining additional information about the Other and their everyday practices.

In this study, the authors, on the basis of the revealed internet queries, carry out an analysis of the typical markers of alimentary Otherness in the post-Covid period. The findings of this research allow the authors to compare the identified patterns with those that had been got in the pre-Covid period. It is noted that the fear of Other-Cannibal, almost absent in the 2019 analysis, has gained new actualisation in the Asian cluster of models based on the analysis of data for the 2020-2021 period. There is also a general actualisation of the alimentary component of the Otherness, caused, according to the authors, by the pandemic.
pdf (Русский)


Aliev, R. T., & Yakushenkova, O. S. (2019). Modeling the Imaginary on the Internet: Transforming of Alimentary Models of the Other. Galactica Media: Journal of Media Studies, 1(3), 72–93. doi: 10.24411/2658-7734-2019-10025 (In Russian).

Bakhtin, M. M. (1979). The Aesthetics of Wordsmithing. Moscow. (In Russian).

Buc, P., Keil, M., & Tolan, J. (2016). Jews and Christians in Medieval Europe: The Historiographical Legacy of Bernhard Blumenkranz. Turnhout: Brepols Publishers n.v.

Cohen, J. J. (1996). Monster Theory: Reading Culture. Minneapolis: University of Minnesota Press.

Foucault, M. (1997). Madness and Civilization: A History of Insanity in the Age of Reason. St. Petersburg. (In Russian).

Grishaeva, L. I. (2003). Acculturation as a Transformation of the Opposition "The Ourselves vs. the Others". Volgograd: Peremena. (In Russian).

Gruen, E. S. (2011). Rethinking the Other in Antiquity. Princeton: Princeton University press.

Husserl, E. (2001). Cartesian Meditations. St. Petersburg: Nauka. (In Russian).

Korchak, A. S. (2006). Philosophy of the Other Self: History and Modernity. Moscow: LENAND. (In Russian).

Lévi-Strauss, K. (1999). Mythologiques. Volume 1. Raw and cooked. St. Petersburg: University Book. (In Russian).

Levinas, E. (2007). The Way to the Other (Е. Bakhtina, Екфты.). St. Petersburg: St. Petersburg University Press. (In Russian).

Maslow, A. H. (1943). A Theory of Human Motivation. Psychological Review, (50), 370–396. doi: 10.1037/h0054346

Neumann, I. B. (1998). Uses of the Other. ‘The East’ in European Identity Formation. Minneapolis: University of Minnesota Press.

Parasecoli, F. (2011). Savoring Semiotics: Food in Intercultural Communication. Social Semiotics, 21(5), 645–663. doi: 10.1080/10350330.2011.578803

Ray, U. (2015). Introducing ‘Foreign’ Food Changes in the Gastronomic Culture of Colonial Bengal. Cambridge: Cambridge Univ Press.

Sartre, J. P. (2000). Being and Nothingness: An Essay on Phenomenological Ontology (В. I. Koliadko, Trans.). Moscow: Republic. (In Russian).

Shipilov, A. V. (2008). Ours, Strangers and Others. Moscow: Progress-Tradition. (In Russian).

Stringfellow, L., MacLaren, A., Maclean, M., & O’Gorman, K. (2013). Conceptualizing Taste: Food, Culture and Celebrities. Tourism Management, (37), 77–85. doi: 10.1016/j.tourman.2012.12.016

Waldenfels, B. (1999). The Other`s motive. Mn. (In Russian).

Waldenfels, B. (2002). The Phenomenon of the Other and its Traces in Classical Greek Philosophy. Topos, (2), 4–21. (In Russian).

Yakushenkov, S. N. (2012a). The Image of Alien - from Deconstruction to Construction. Caspian Region: Politics, Economics, Culture, (3), 242–249. (In Russian).

Yakushenkov, S. N. (2012b). The Evolution of the Alien Image in European Vampire Discourse (We'll Put in a Word for the Poor Vampire). Caspian Region: Politics, Economics, Culture, (23), 263–269. (In Russian).

Yakushenkov, S. N., & Yakushenkova, O. S. (2012). The Body of the Barbarian: Constructing the Image of the Alien on the Chinese Frontier. Caspian Region: Politics, Economics, Culture, (4), 233–240. (In Russian).

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.